Use Text Instead of Images
Always use actual text rather than images. Search engines can’t really read images for content, what it really needs is your text content. You can put them in a heading tag <h1>Your Heading</h1>. Google looks for heading tags, which means that so putting your heading in that little bit of HTML code helps.
Clean Up Your Website
Links and text content make search engines get through your site seamlessly. If your site is full of clutter, random images and banners, and doesn’t have a good flow, it will be difficult to navigate properly. Remove any old outgoing links, unused images, and clutter, and make your site more about the content.
Title Your Posts Properly
Whenever you title a post, think about what you would search for in Google. And imagine yourself looking for that topic. Think about how other people might phrase the same search term and try to create your title from that. You don’t have to do this for every single post, just the most important ones that you actually want people to be able to find through a quick search.
Link Past Posts
Link back to some of your past posts in your new posts that have to do with the same sort of topic. Links are a great way to access more content. You want search engines going through your site. The easier you make it for them to navigate around your website, the better.
Get Yourself Out There
Probably the toughest part of any website marketing is getting your website out there, and linked on other websites. Websites with high rankings that link back to your website add value to your site. Google sees your site as a site that somebody important is talking about. The greater visibility you can gain for your site, the better. Share your links on social networking sites and get people to check you out.